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Truck Dealers

Smart dealers use smart data to drive their sales, marketing, service, and strategy decisions. Give your truck dealerships the RigDig BI advantage.

Gain Competitive Advantage

Randall-Reilly’s RigDig BI delivers fleet customer specifics: names, addresses, make, model and serial number of financed equipment. But that’s not all. RigDig BI also gives you insights by uncovering regional hot spots and hidden opportunities in your AOR.

Sales Intelligence


Focus on active trucking fleets for the exact trucks you sell, both new and used trucks. Arm your sales team with Prospect Profiles so they know everything they need to about a fleet prospect before they contact them.

  • Before you visit a truck sales target, know their violations, number of units, miles driven, vehicle age, and brand preferences.
  • Set targets for sales reps’ AOR’s based on actual market data.
  • Give your sales team and advantage by letting them know which trucking prospects are visiting your website.
  • Plan your sales growth by identifying regional hot spots, growth trends and emerging markets
  • Equip your team with RigDig’s mobile app route planner to maximize the number of prospects visited.
  • Manage tasks and contacts through the Prospect Relationship Manager (PRM).

Marketing Campaigns


Use data on active trucking fleets to target your marketing campaigns for maximum effectiveness.

  • Drive awareness through direct mail, email, and digital advertising campaigns that are matched to the fleet prospects you want to target.
  • Identify hot spots and routes for billboard placement.
  • Put your website to work for you with Priority Prospects to generate sales leads based on which prospects visit your website
  • Gain insights into your AOR to plan your campaigns by understanding vehicle age, miles driven, and brand preferences of your target trucking audience.

Parts & Maintenance


Maintenance and service for trucks is reported as the most profitable part of a truck dealership’s business. Use RigDig BI to identify opportunities for new parts, maintenance, and service prospects in your market.

  • Use historical truck activity and fleet data to anticipate wear-part replacement needs based on violations and miles driven.
  • Identify fleet engine preferences and preferred truck brands so your shop knows exactly what to say to a fleet prospect.
  • Anticipate the parts needs of your AOR by understanding the equipment used by fleet prospects near you.

Dealer Growth


Insights to grow your dealerships.

  • Guide market decisions
  • Point dealers to qualified sales and service prospects
  • Stock the right products at the right time
  • Know what competing dealers are selling in your AOR

Request a Personalized Demo

In 20 minutes or less, you’ll be taking the first step toward better strategy and faster growth. Fill out the form, and we’ll contact you to schedule your personalized demo.



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