News

Flipping the Recruiting Funnel Series – Introduction

We’ve talked about the similarities between marketing and recruiting truck drivers a few times here. The articles, 3 Ways to Improve Your Recruiting with Marketing Principles and Content Marketing is ...

How to Stay on Top of the Shrinking Driver Pool

This year, a concern has been raised in the driver recruiting world and it’s bringing up very specific questions, many of which we’ve heard from our clients. Why is cost-per-hire ...

Grow Your Dealership with Data

Dealerships depend on trucking fleets to keep their business going. Whether it’s selling them new (or used) rigs to populate their fleet, or servicing a fleet’s trucks for their drivers, ...

A Comprehensive Look at Retargeting for Recruiting

The average conversion rate for websites is slightly over 2%. So only about 2% of website visitors convert when they visit websites. Through the results of our recruiting lead generation ...

Is Data the Missing Piece of Your Recruiting Strategy?

Being able to effectively gather, analyze, and use data is a crucial part of operating a successful recruiting campaign. Raw numbers tell you part of the story, but to truly ...

How Smart Rhino Labs Strengthens Randall-Reilly

Recently, Randall-Reilly announced the acquisition of Smart Rhino Labs. Growth is generally viewed as a good thing, and with an established data source such as Randall-Reilly bringing Smart Rhino Labs ...

What is the Right Number of Recruiters for Your Fleet?

What is the right number of driver recruiters? Is there such a thing? Fleets struggle everyday with this question. We all know that the truckers themselves are the lifeblood of ...

Your Fleet’s Reputation Matters

What kind of reputation does your fleet have? Perhaps the more important question would be, what kind of reputation does your fleet have with drivers? Drivers’ opinions are important and ...

Randall-Reilly Acquires Smart Rhino Labs

Tuscaloosa, Alabama, March 22, 2018 – Randall-Reilly announced today that it has completed the acquisition of Smart Rhino Labs, which offers recruiting services in the trucking industry. Randall-Reilly is the ...

Successful Recruiting at Trade Shows

Trade shows provide a unique chance to meet and interact with drivers. Being able to have personal interactions with the very people you are pursuing is not something to take ...

Risk & Reward: How CSA’s data shows discrimination toward small carriers

CCJ takes an in-depth look at data from CSA in its first two years — Here's what it says.

Risk & Reward: Industry, FMCSA at odds over CSA

Trucking advocates have said that CSA does not allow all carriers to play on a level field. FMCSA argues otherwise. Whose argument will win?

CSA’s crash flaw: Enforcement, accident rates do not mesh

FMCSA’s massive safety program shows gaps in correlation between enforcement and accident rates by carrier size.

Crackdown: FMCSA’s putting extra muscle into shutting down truck fleets

From in-depth coverage and data review, it's become clear that FMCSA is putting extra muscle into shutting down truck and bus fleets. Small carriers are most vulnerable.

CSA’s Data Trail sheds light on FMCSA’s safety enforcement program

When the Federal Motor Carrier Safety Administration officially launched its Compliance Safety Accountability program in December 2010, the trucking industry entered a new era of scrutiny and safety compliance. What fleets didn’t know then was exactly how or to what extent CSA would be enforced, causing a lot of uncertainty and raising a lot of […]

Risk & Reward: CSA data shows independents at risk

Independent wner-operators have a much greater chance of getting inspected and put out of service than owner-operators and company drivers at large carriers, CSA's data shows.

Trucking business intelligence tool gives insight into fleet, owner-operator equipment ownership

Trucking industry manufacturers, dealers and aftermarket providers now have a new tool to help them identify and target prospects. Using RigDig Business Intelligence, they can determine market share, provide their sales forces with information on purchasing behavior, buying cycles and trucks in operation, and integrate this intelligence into their internal CRM solutions. RigDigBI is the […]
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